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FRIDAY, OCTOBER 1 Wells Fargo Room Haas Business School |
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| 7:45-8:30 | Registration and Continental Breakfast | ||
| 8:30-8:45 | Opening Remarks -Glenn Woroch, Executive Director, CRTP -Michael Katz, Associate Dean, Haas Business School & Director, CTDC |
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| 8:45-10:15 | Technology and
Economics of IP Services Moderator: Prof. John Chuang, SIMS, UCB This session surveys the key technical features of IP telephony—describing its distinctive capabilities as well as its inherent weaknesses—especially service quality, backup powering and security. It will attempt to identify the principal economic properties of the supply of VoIP and the constraints they impose on viable business models of service providers and equipment vendors. Because we believe the ability of VoIP applications to run on distinct physical platforms (fiber, coax, wireless, powerline) will affect its diffusion, we are interested in technical differences across VoIP implementations, and whether one platform has a distinct advantage. Speakers are asked to compare alternative architectures for implementing VoIP (e.g., Skype’s P2P) and to sketch the state of technical standards in this area. They are also asked to speculate on the likely “X” in the “XoIP” of the future as new applications arise, and on the possibility that circuitswitched technologies could close the feature and quality gaps any time in the future. -Prof. Ion Stoica, EECS, UC-Berkeley |
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| 10:15-11:00 | VoIP Product Demonstration and
Coffee Break Cisco VoIP equipment + 8x8 VoIP service |
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| 11:00- 12:00 | The Voice of the VoIP User Moderator: Prof. Hal Varian, SIMS, UC-Berkeley As with any new communications technology, the success of VoIP turns on how quickly it reaches critical mass and on its acceptance across the various consumer segments. This session will discuss the key attractors of VoIP for both business and residential customers as well as impediments to widespread adoption especially quality of service and security. Drawing on cumulative market experience, speakers will report on the deployment patterns of VoIP in the business and mass market segments to date. A key VoIP enabler, broadband is now approaching saturation and could limit VoIP prospects. Alternatively, VoIP could be the application that fuels resurgence in broadband deployment. Whether the mass market penetration of VoIP will escape its miniscule levels turns, in part, on the ability of providers to overcome consumer lock-in to circuit switched technology. -Brett Azuma, Executive VP of Research and Strategy, RHK, Inc. -Dan Miller, Senior Analyst and Founder, OPUS Research |
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