Data Driven Marketing Course to be held May 18 - 19

Data Driven Marketing Course to be held May 18 – 19

Prof. La BlancProf. La Blanc will lead a 3 day course on Data Strategy for Business Leaders scheduled at Berkeley-Haas on May 18-19, 2017. This course will equip attendees to assess and modify a company’s data strategy as well as design new business models around data collection and analytics. Read more.

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Garwood Center honors President Obama

Garwood Center honors President Obama

President ObamaThe Institute’s Garwood Center for Corporate Innovation honored US President Barack Obama with the Award for Outstanding Global Leadership in Open Innovation at the World Open Innovation Conference held at ESADE Business School in Barcelona. Read more.

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Top Innovation Thinkers Gather at Berkeley-Haas for ICC Conference

Top Innovation Thinkers Gather at Berkeley-Haas for ICC Conference

teece_david-75-111About 70 innovation scholars from around the world are gathering at Berkeley-Haas this week for the ICC conference, where they will ponder the forces that drive industrial and corporate change. Among the pioneers attending the three-day event are Nobel Prize laureates Oliver Williamson of Berkeley-Haas and Kenneth Arrow of Stanford. Read More.

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Tusher Center to hold Inaugural Conference

Tusher Center to hold Inaugural Conference

David KapposOn July 14, the Tusher Center for Management of Intellectual Capital is holding an inaugural conference on the topic: Intellectual Property Issues in a Global Context: Management & Policy Concerns. Keynote speakers are David Kappos (pictured), former Director of the US Patent and Tradement Office, and Shira Perlmutter, Chief Policy Officer and Director for International Affairs at the USPTO. Read more.

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Applied Innovation and Design Kicks Off at Berkeley

Applied Innovation and Design Kicks Off at Berkeley

Sara BeckmanAt the inaugural conference of the Berkeley Roundtable on Applied Innovation and Design, founded by Sara Beckman (pictured) and Dave Rochlin, EWMBA students applied skills learned in the core Problem Finding, Problem Solving course to develop solutions for PayPal and other companies. “I was impressed by all of the student teams’ ability to apply design thinking” said Hisham Ibrahim, director of product innovation at PayPal. “They brought customer empathy to the problem, re-framed it, and rapidly iterated potential solutions.” Read more.

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